We help ensure that brand marketing investments are based on information and insights.
- Market research
We’re experienced in conducting or commissioning qualitative and quantitative research into sectors, services and customer types.
- Shopper marketing
We have a particular strength in the analysis of what influences customer behaviours at point of sale.
- Sensory Space
Our unique immersive research methodology unlocks the ‘codes’ which trigger feelings and drive behaviours.
Brand strategy is all about direction-setting and alignment.
- Strategic positioning
Our brand pyramid model is designed to ensure integrated actions and communications.
- Brand portfolio planning
We help clients to establish criteria for the products and services they should provide now and in the future.
- Customer journey planning
We map out the online and offline journeys which influence different types of customer and use this to inform comprehensive brand marketing plans.
Brand experiences shape the way people think, feel and act.
We create or evolve attractive, distinctive and highly effective names and logos for businesses, services, products and campaigns.
- Packaging and POS
We work with technical experts to create physical materials which bring the brand to life.
We develop exciting and practical concepts for events, retail and other branded spaces and places.
We plan, design and build immersive digital experiences.
We are clients’ campaign activation partners.
- Integrated campaigns
Creative, momentum-building online and offline campaign execution.
Cut-through advertising which turns heads and changes minds.
- Social, apps and digital
Compelling content and smart interfaces which connect brands to customers anytime and anywhere.
- In-store activation
Dynamic insight led in-store promotions that engage shoppers and drive purchase.